Pricing Feedback Survey

Help us understand your thoughts on our pricing.

About This Template

A Pricing Feedback Survey is designed to gather customer opinions on the pricing of a product or service. It helps businesses understand how their pricing strategy impacts customer satisfaction, purchase decisions, and perceived value. This survey is essential for determining whether prices are perceived as fair and competitive, and it can guide pricing adjustments to optimize revenue and customer loyalty.

Where it is used

  • Evaluating the effectiveness of pricing strategies.
  • Understanding customer perceptions of value and affordability.
  • Testing the impact of price changes before launching them.

Frequently Asked Questions

  • What is a Pricing Feedback Survey?

    It collects customer opinions on pricing strategies, affordability, and perceived value of a product or service.

  • Why is pricing feedback valuable?

    Understanding price sensitivity helps businesses set competitive prices and optimize revenue.

  • What types of pricing questions should be included?

    Willingness to pay, perceived fairness, pricing model preference, and price vs. quality assessment.

  • How can businesses act on pricing feedback?

    They can adjust pricing tiers, introduce discounts, or enhance product value based on customer expectations.

1. How fair do you find the pricing of our [product/service]?

Very difficult Very easy

2. How does the price of our [product/service] compare to competitors?

Very difficult Very easy

3. How likely are you to pay more for additional features or benefits of our [product/service]?

Very difficult Very easy

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4. How would you rate the value for money of our [product/service]?

Very difficult Very easy

5. What pricing model do you prefer for [product/service]?

6. How often do you feel our [product/service] is worth the cost?

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7. What changes to pricing would make our [product/service] more attractive?

8. How sensitive are you to price changes in [product/service]?

Very difficult Very easy

9. How likely are you to purchase our [product/service] again at its current price?

Very difficult Very easy

10. What additional benefits or discounts would increase your satisfaction with our pricing?