Competitor Analysis Survey

A Competitor Analysis Survey gathers insights about how your business stacks up against competitors in terms of product offerings, pricing, customer experience, and market perception. It helps businesses identify strengths, weaknesses, opportunities, and threats in a competitive landscape, enabling strategic decision-making.

Where it is used

  • • Benchmarking against competitors in the same industry.
  • • Launching new products or services to assess market positioning.
  • • Fine-tuning marketing strategies based on competitor analysis.

Competitor Analysis Survey

1. Which competitors of our product/service are you currently using or considering?

2. How does our product/service compare to competitors in terms of quality?

3. Which features of competitor products/services do you find most appealing?

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4. How satisfied are you with the pricing of our product/service compared to competitors?

5. What made you choose our product/service over a competitor’s?

6. How would you rank the ease of use of our product/service compared to competitors?

7. In your opinion, what does our product/service do better than competitors?

8. Which areas do you think our competitors outperform us?

9. How likely are you to switch to a competitor’s product/service in the future?

10. What additional features or benefits would convince you to stay with our product/service?

Frequently Asked Questions

  • What is a Competitor Analysis Survey?

    It’s a survey designed to collect feedback on how your business compares to competitors in terms of offerings, pricing, and customer perception.

  • Who should take this survey?

    Customers, potential customers, or industry stakeholders who have experience with both your brand and competitors.

  • What are common questions in this survey?

    Questions often focus on comparing product quality, pricing, customer service, and brand reputation.

  • How can this survey help my business?

    It provides actionable insights to improve your offerings, refine marketing strategies, and gain a competitive edge.